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CM Pinarayi’s ‘Candid’ Chat with Mohanlal Sparks Extravagance Row | PR Stunt

THIRUVANANTHAPURAM – At a time when Kerala is grappling with a severe financial crunch, the LDF government has found itself in the eye of a storm over a high-profile interview featuring Chief Minister Pinarayi Vijayan and Malayalam cinema legend Mohanlal.

​The program, titled “Kandum Kettum Iruvar” (The Duo, Seen and Heard), was filmed at the Chief Minister’s official residence, Cliff House. While the government frames it as a casual, non-political conversation, critics are labeling it an expensive “image-whitewashing” exercise funded by the taxpayer.

The “Akshay Kumar-Modi” Parallel

​The interview has drawn immediate comparisons to Prime Minister Narendra Modi’s 2019 pre-election chat with Bollywood star Akshay Kumar. Just as that interview focused on lighthearted topics like “how to eat mangoes,” the teaser for the Pinarayi-Mohanlal sit-down shows a relaxed CM sharing his personal fondness for action movies.

​”The CM is trying to play the ‘cool leader’ card using a superstar’s shoulders, exactly like the PR tactics we saw at the center,” remarked one social media critic.

Key Highlights of the Controversy

  • Massive Expenditure: Reports suggest that crores of rupees from the state exchequer were funneled into the production and promotion of this interview.
  • Timing: The move comes as the state struggles to meet basic financial obligations, leading many to question the government’s priorities.
  • Public Outcry: Social media is buzzing with memes and sarcasm, with many pointing out the irony of a “pro-people” government spending big on personal branding.

Political & Social Backlash

​The opposition and various social media factions have been quick to pounce. Critics argue that while the state faces a debt trap, the government is more interested in “glamorizing” the Chief Minister’s persona. The teaser, which showcases a smiling Pinarayi Vijayan engaging in banter with ‘Lalettan,’ has become a lightning rod for those frustrated with the state’s economic management.

​Whether this star-studded PR move will soften the CM’s “iron man” image or further alienate a tax-paying public remains to be seen. One thing is certain: the “action” Pinarayi refers to in the teaser is currently happening off-screen in the halls of political debate.

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